Our methodology in creating a new product or improving an existing version of it, is following the lean methodology. We build, measure and learn but in virtual world till we get to the feasible data driven iteration design for manufacturing.  Our team will create a functional piece of software, not just a simulation which aims to create a  live twin, a virtual representation that can continuously updated from real-time data, and uses simulation, machine learning and reasoning to help with design verification , proof of concept and minimize the cost of manufacturing.